Case study · Giant Jiu Jitsu · Chesham, Buckinghamshire New club, new brand, best website in town.

A coach, a room, nothing online

Jack’s review says it plainly: he had set up the club and was quite lost when it came to the website and social media side of running a business. A new martial arts club competes with every other gym in a ten mile radius and with the big franchise operators. It needed to look established from day one, take trial bookings on a phone, and never lose an enquiry because nobody replied.

He wanted to coach. Everything else on this page exists so that he can.

Designed to look like it was always there

Ollie Brown, our creative director, designed the Giant identity: logo, colours, type and the visual language that runs through the mats, the kit, the socials and the site. A club that looks like a franchise from the outside gets treated like one by the people walking past. Jack’s review calls the branding truly incredible, which is the kind of sentence we do not write about ourselves.

Built in Framer, editable by the club

Matt from our team built giantjiujitsu.co.uk in Framer, so it is fast, sharp on every screen and simple for the club to update as classes and courses grow. Timetable, memberships, courses and a trial booking route on every page, designed for the phone in a parent’s hand or an adult’s pocket, because that is where they look. Best website in town, in the founder’s words.

Ads feed the CRM, and the CRM never forgets

Every trial booking and enquiry lands in the CRM, gets an instant reply and a reminder, and is followed up automatically if it goes quiet, which is where most gyms lose people. Google Ads and Facebook Ads run into the same system, so a click from either ends up as a name in the pipeline rather than a message nobody saw. Amir walked Jack through the CRM in person until he could run it himself, which is the part of the job most agencies skip and the part his review mentions first.

Evenings back for coaching

A club that opened looking like it had been there for years, a website Jack calls the best in town, ads that turn into names in a system he can run, and evenings back for coaching. His five star Google review, written a few months after launch, is below word for word. Membership figures are the club’s own and are not published here.