Marketing agency serving Cardiff Marketing for Cardiff businesses

Vehicle businesses, manufacturers, the trades and independent hospitality make up most of the commercial life in the capital, and for most of them the search and follow up work matters more than how often a camera turns up.

Get your free marketing audit See the results

A capital city that trades like a market town

Cardiff has the media and public sector weight of a capital and, underneath it, a commercial base of independent businesses that know each other. Reputation travels quickly here, which cuts both ways.

It also means local search matters more than it does in a bigger city. People look you up by name, then check whether the website and the reviews match what they were told.

What tends to move first

Google Business Profile and reviews, because in a city this size the map results carry more weight than the organic ones for most searches. Then a website that loads properly on a phone, since that is where the check happens.

Advertising comes after both, not before. Paying to send people to a profile or a page that undermines you is the most common way marketing money disappears.

How the work runs

Everything except filming happens continuously and needs nobody in the room: paid advertising, search, web, email and CRM. Production days are booked and scheduled in advance, with a shot list agreed before anyone arrives.

One point of contact throughout, month to month with 30 days’ notice, and reporting pulled from your own accounts on complete months only.

Media buying, and what it is worth in a city this size

Media buying means somebody planning, negotiating and running your paid placements: search, social, display, and occasionally radio or out of home. In a city the size of Cardiff the digital side is nearly always where the money should go, because the audiences are targetable and the results are countable.

The commercial question is how the buyer gets paid. A percentage of spend rewards an agency for spending more of your money. A fixed fee against a defined scope does not. We work the second way, and the advertising budget goes direct to the platform rather than through us.

Welsh language, and when it matters

For consumer businesses, public sector work and anything with a strong local identity, Welsh language content is a real advantage rather than a box to tick. For a business to business supplier selling across the UK it usually is not.

The answer depends on your customers, and it is worth settling before committing to translating a whole site. Half translated is worse than English only.

Cardiff, Newport and the valleys

The catchment reaches further than the city boundary suggests. Newport, Barry, Caerphilly, Bridgend and up the valleys are all inside the range most Cardiff service businesses will travel, and the search competition thins quickly as you move out.

That makes the surrounding towns some of the cheapest ground available. A page written properly for a valley town will often sit above a Cardiff business that never bothered writing one.

Start with the audit

Tell us what you sell and how far you will travel for it. The audit covers the profile, the site, the search terms and what the advertising is currently doing. No cost, no obligation.

Questions

Do you work with businesses in Cardiff?

Yes. Production days in South Wales are booked and scheduled in advance with a shot list agreed beforehand. If your plan needs filming more often than a booked schedule can sensibly support, we would say so at the audit rather than after you sign.

How do we get a Cardiff business found in local search?

The map pack across the city and the valleys is the prize, and it is won with a complete Google profile, steady reviews and a fast site rather than anything exotic. Welsh language content is worth considering where your customers use it, and we would raise that rather than assume. The audit shows what is winnable before you spend.

What does a marketing agency cost in Cardiff?

One fixed monthly figure, agreed before anything starts and built from published prices. The prices are published on our pricing page: social media management and Meta Ads management start at £299 a month, SEO and email marketing at £349 a month, Google Ads management at £599 a month and content production at £799 a month. Whether advertising and the CRM sit inside it is what moves the total. One off builds such as a website are priced separately, from £2,499. The audit costs nothing and ends with the figure for your business.

Will you work with our competitor in Cardiff?

We do not run paid campaigns for two direct competitors in the same area at the same time. Ask on the audit form and you will get an answer straight away.

What would a Cardiff client get without filming?

Google and Meta Ads with creative built from footage you already have or from photography, a website that loads fast and converts, SEO and the local search work, design, email and a CRM that answers every enquiry in seconds. That is a complete plan, and plenty of accounts start there and add a filming block once it is paying.

a person reads every message Send an enquiry

Tell us what you need

Four details and a line about your business. A director reads it and replies within one working day. If you want us to review your marketing first, the free audit and 30 day plan is the place to start.